Founded in Taichung, Taiwan in 2004, Ding Tea’s mission is to promote Taiwanese tea culture globally and create unique, high-quality tea for customers worldwide. The brand focuses on providing fresh, natural tea leaves and combining them with exquisite tea brewing techniques to offer a unique tea-tasting experience.
The Ding Tea location I worked with had been using the menus that were provided for them when their franchise opened. They were looking to refresh the design to feel more modern and incorporate photos to match the recent logo redesign. After putting together a few initial concepts, we came up with a classic yet modern menu that could be used long term. The subtle leaf illustrations help give the menus more depth without overpowering the text.
Services Provided
Menu Design
Product Photography
Social Media Templates
Boba Communi-Tea
Ding Tea makes boba tea approachable to everyone by offering customizable drinks and familiar flavors. Through clean, approachable design, it makes the brand feel welcoming and dependable. The community thrive on togetherness, whether it’s sipping tea, chatting, studying, or taking a break, the strategy is to keep the brand straightforward and honest.